Editor Tip: Using this shampoo regularly helps maintain hair health so you can strike a balance between bad-for-hair-but-fun practices (hello, heat-styling) and restorative measures hair needs to recover and be healthy — kinda like real therapy.
Key Ingredients: Ceramides, peptides | Who It’s Good For: People who heat style their hair often
Best Fast-Acting Formula: Living Proof Perfect Hair Day Shampoo
Why It’s Worth It: If “ain’t nobody got time for that” is your life mantra, listen up: Living Proof promises you can wash your hair less often with its Best of Beauty-winning Perfect Hair Day Shampoo. This fan-favorite cleanser rinses away oil, dirt, and product buildup while smoothing and strengthening hair.
Editor Tip: This formula contains phytantriol, which keeps your hair color vibrant.
Key Ingredients: Phytantriol, amino cleansing complex | Who It’s Good For: People with dull, lackluster hair
Best for All Hair Types: Davines Nounou Shampoo
Why It’s Worth It: Brittle, damaged hair will love every drop of Davine’s Nounou Shampoo. This gentle shampoo’s main ingredient is tomato extract, which is rich in antioxidants like vitamin C to help address concerns like dullness and lackluster color. It works overtime to soften and hydrate hair with glycerin, and for those with oily hair, it won’t weigh it down.
Editor Tip: This sulfate-free shampoo is safe for color-treated and processed hair, so bleach blondes and permed curls alike can enjoy this pick.
Key Ingredients: Glycerin, vitamin C, tomato extract | Who It’s Good For: People with damaged hair
Best for Dry Hair: Briogeo Super Moisture Shampoo
Why It’s Worth It: For an enviable lather, the Briogeo Super Moisture Shampoo foams up to perfection. Thanks to ingredients like coconut oil and shea butter, you won’t have to worry about stripping your hair’s natural oils. In fact, the formula is made with dry, damaged hair in mind, with all-stars like algae extract, panthenol, biotin, and rose oil infusing hydration with every wash.
Editor Tip: This won’t weigh down curly or wavy hair — instead, it’ll enhance your curl pattern, lock in moisture, detangle, and curb breakage.
Key Ingredients: Coconut oil, shea butter, biotin, rose oil, algae extract, panthenol | Who It’s Good For: Those with dry, damaged hair
Best for Damaged Hair: Olaplex No. 4 Bond Maintainance Shampoo
Why It’s Worth It: If Olaplex’s No. 3 Hair Perfector is what’ll give you healthier, stronger hair, the No. 4 Bond Maintenance Shampoo is what’ll help keep your hair in that state. The perfect sidekick to the well-loved bond treatment, the Best of Beauty-winning shampoo is formulated with the same patented technology that reverses damage caused by coloring, heat styling, and chemically treating hair. As a bonus, it reduces frizz and imparts an enviable sheen to the hair.