86 Prime Day Beauty Deals You Need to Know About in 2024

“I love the Dyson Airwrap styler. It literally works like magic. It gives the bounciest curls and waves with so much body. I’ve never experienced heat damage using this iron,” celebrity hairstylist Erinn Courtney told Vogue.

No, this isn’t science fiction. Dyson’s miracle Airstrait device takes hair from wet to dry and straight in minimal time.

The best vitamin C eye cream on the market, acclaimed cosmetic chemist Ron Robinson has delivered an antioxidant-rich formula also infused with caffeine, magnolia, and hemp oil to brighten dark circles.

Dipped in hydrolyzed collagen, galactomyces ferment filtrate, niacinamide, and hyaluronic acid, Biodance’s collagen mask has taken TikTok by storm and captured the heart of Vogue senior beauty shopping writer Kiana Murden who wrote in her review that left her with baby soft skin after a single use.

Don’t underestimate the power of a good vitamin C serum. Sunday Riley’s is one of the best—improving tone and texture via vitamin C, phytosterols complex to soothe sensitive skin, and saccharide isomerate extract to regulates pore size.

Tinted sunscreens are a must all summer long—delivering sheer-to-medium coverage alongside essential UV protection. Plus, EltaMD’s formula is safe for all skin types, including those prone to acne, rosacea, and discoloration.

Toners can be useful in any skincare routine—just choose one based on your skin type. If you’re oily or combination, gently press this Paula’s Choice formula to reduce blackheads and enlarged pores.

Gel-cream moisturizers remain useful in warm temperatures or for those with oily skin types. But despite its weightless feel, it’s hydrating capabilities are not lacking.

Tired of looking so tired? This French eye cream minimizes the appearance of wrinkles, puffiness, and dark circles all at once.

Versed’s Just Breathe serum is a sort of skin savior to enlarged pores and blemishes thanks to a potent blend of willow bark extract and zinc which limits sebum production and removes impurities.

If you’ve never tried the Elemis Pro-Collagen Marine Cream, you’re missing out. A favorite amongst those interested in anti-aging benefits, this uses Padina Pavonica, mimosa, and rose to smooth fine lines and hydrate.

This retinol gel-serum can easily be layered into your existing skincare routine, as it contains ceramides and hyaluronic acid to ensure it isn’t too harsh on the skin.

“In the morning, after cleansing the skin, eye patches can help target morning puffiness and dark circles, as the skin is more receptive to treatments during this time,” Los Angeles based board-certified dermatologist Ava Shamban, MD, says of eye patches’s efficacy. Patchology’s does all of the above with caffeine, botanical extracts, and centella asiatica.

“[The Retinol Ceramide Capsules] are perfectly dosed in anhydrous, preservative-free, single-use, biodegradable capsules,” says board-certified dermatologist Dendy Engelman, MD, detailing her nightly skincare routine. “They contain ceramides to help mitigate any potential dryness.”

“One of the first LED face masks I ever tested, HigherDose’s silicone device holds a special place in my beauty regimen,” says Murden. “Through red and near-infrared light, it revitalizes dull complexions, with alleviating inflammation, redness, and uneven skin tone. Put it on for 10 minutes, three times per week and you’re well on your way to the skin of your dreams.”

“Whenever I want to immediately look snatched, I grab my NuFace without fail. It’s the quickest, easiest, and most pain-free approaching to toning the face. A few passes along my cheekbones and jawline makes me camera-ready in minutes,” says Murden.

Vogue’s audience development associate manager Molly Barstein swears by the Shark FlexStyle. Its various attachments makes it simple to style her go-to blowouts and updos to perfection.

Sculpt your face at home with this microcurrent-meets-T-Sonic pulsations device that helps to lift, tighten, and firm the skin.

Nothing feels better than depuffing your face in the morning with a nice, cool stainless steel ice roller like this one by Skin Gym.

“I’m a disciple of the house of Gwyneth Paltrow, so of course, I’m a big fan of dry brushing,” says Vogue contributor Iman Balagam. “It really works to eliminate dead skin, and I often brag about how baby soft I feel afterward. I also love the ritual aspect of it, and following up with a really good body oil.”

This easy-to-use IPL device allows you to remove hair at home, either as an alternative to laser hair removal or between sessions for touch-ups. Plus, it’s intelligent enough to adjust to the correct setting based on your skin tone.

“[Revlon’s blow dryer brush] truly worked wonders on my hair, and I can’t remember what life was like before I could easily give myself a blowout at home,” says Vogue associate production manager Kylee McGuigan.

Murden’s current favorite flat iron, the Babyliss Nano Prima uses titanium plates that go up to temperatures of 465 degrees Fahrenheit to give hair a sleek, shiny, and frizz-free finish.

Laneige’s celebrity and editor-approved treatment is powered by a fruit complex, vitamin C, coconut oil, shea, and murumuru butter to smooth and condition lips.

Anyone with enlarged pores or oily, acne-prone skin will appreciate Innisfree’s face mask, loaded with volcanic clusters sourced from Korea’s Jeju Island to rid of dead skin and surface oils.

The best Korean eye cream you ask? This Beauty of Joseon pick has our vote. Powered by ginseng extract, niacinamide, and retinal, we don’t doubt its ability to depuff and erase dark circles for a more youthful under-eye.

What doesn’t SKIN1004’s Zombie Pack face mask do? In just 15 minutes, albumin (a protein derived from egg whites), centella asiatic extract, niacinamide, and aloe vera come together minimize the look of pores, boost elasticity, and smooth fine lines.

A silky essence that harnesses the power of snail mucin to hydrate, plump, and repair skin. Layer it between cleanser and face serums to reap the full benefits.

Toning is an integral part to achieving the glass skin look. With 77% heartleaf extract harvested in Korea, these toner sheets gently exfoliate the skin to visibly reduce pore size and limit excess oil production.

Acne doesn’t stand a chance against La Roche-Posay’s three-step system packed with salicylic acid and benzoyl peroxide to keep blemishes at bay.

Hand creams remain essential year round so why not stock up on a beloved French favorite? Here, 20 percent shea butter, coconut oil, honey, and marshmallow extracts come together to lock in moisture for hours on end.

We like to think of Leonor Greyl’s oil as a travel hair-care essential. Its uses range from a pre-shampoo, detangler, or to boost your mane’s shine—in any instance, your hair will love you for it.

For optimal UV protection, add a mineral sunscreen to cart. Avène’s is sublime—enveloping skin in a shield of SPF 50+, while nourishing agents like thermal spring water and niacinamide ensure skin remains radiantly moisturized.

Vogue’s production and editorial coordinator, Irene Kim says this Caudalie serum is the “key to her relatively great skin,” thanks to a blend of natural extracts and squalane which fade dark spots over time.

Enriched with soy proteins, beeswax, shea butter, and aloe, this cult-favorite French pharmacy cream can be as a face moisturizer, cleansing milk, face primer, or after sun lotion—and something you’ll find in Vogue’s senior shopping editor Talia Abbas’s Prime Day cart, too.

Senior beauty editor Margaux Anbouba recently took her sunscreen search to Japan and fortunately found Sekkisei’s innovative SPF. “This very hydrating sunscreen feels like a water cream, wears perfectly under makeup or alone, and has SPF 40,” she says.

DHC’s Deep Cleansing Oil is one of the best beauty products to come out of Japan. Full of olive oil, rosemary leaf oil, and vitamin E, this works as a fabulous first step in a double cleanse.

What’s not to love about Shiseido’s concentrate? A lightweight, easily-layered serum, this blends fermented roselle extract, reishi mushroom, heartleaf and iris root extract to achieve plumper, healthier skin.

Face mists deserve more hype in my opinion. Of the best I’ve tried, Tatcha’s is unforgettable—blending 20% botanical oils and humectants, Okinawa red algae, and hyaluronic acid to refresh skin with ease.

A viral hair oil powered by 30 essential oils and extracts to condition hair follicles, smooth split ends, and promote hair growth.

A dermatologist Dr. Nazanin Saedi-approved supplement that helps promote hair growth through a blend ofashwagandha, collagin, resveratrol, and biotin.

The vegan formulation harnesses mung bean, circumin, and red clever to enhance hair growth and density in as little as 90 days.

Our pick for best hair growth serum for dry hair, Divi’s elixir is one to try. Copper tripeptide-1, hyaluronic acid, and caffeine comes together to nourish the scalp while improving hair density.

A recommendation of dermatologist Dr. Marisa Garshick, Olaplex’s serum boosts lash growth via peptide and bond-building technology, plus hyaluronic acid and biotin.

Like many of us, Brooke Shields is a fan of GrandeLASH, sharing that the prostaglandin analog serum has “helped [her eyelashes] grow back.”

Instead of using washcloths (which can harbor excess bacteria), consider these disposable towels by Clean Skin Club which are crafted from a super-soft, bio-based fiber to help wash and dry skin.

Rich in 7% stabilized vitamin C (specifically tetrahexyldecyl ascorbate) and vitamin E, Medik8’s C-Tera serum is formulated to promote a brighter, firmer complexion.

An easy-to-use face massager, this portable tool helps sculpt and define the cheekbones and jaw via 6,000 rotations per minute—mimicking the effect of a facialist’s massage.

My sleep improved when I tried this Slip eye mask. Crafted from 100% pure silk with eye contours, it blocks out light and fits comfortably on the face.

One of my favorite blushes since its 2023 launch, Ami Colé’s Desert Date multistick delivers a sheer-but-buildable burst of color to the eyes, lips, and cheeks.

“[Briogeo’s Scalp Revival] is a great option for those looking to address scalp issues and improve the overall health of their hair,” celebrity stylist Valerie Vanessa previously told Vogue when sharing her pick for one of the best pre-shampoo treatments.

One of our favorite hair oils for damaged hair, Olaplex’s No. 7 has a long list of celebrity and hairstylist fans because of a bond-repairing technology—grapeseed oil, and fermented green tea oil—that repairs and strengthens hair with ease.

In need of more heavy-duty hair repair? Redken’s leave-in treatment uses a concentrated bond-building care complex to strengthen, moisturize, smooth, protect against heat damage, and stave off color fading.

ColorWow knows a thing or two about the best anti-frizz products, and its styling cream is perfect to prep hair for a sleek ponytail or updo. Rich in avocado oil and omega-3s, expect this to nourish strands sans waxy buildup.

Nary a hair type couldn’t benefit from Naturelab.’s Perfect Repair Treatment Masque. As the name suggests, it treats signs of damage to transform dry, brittle strands via keratin, prickly pear oil, bamboo extract, and argan oil.

Don’t forget the leave-in conditioner this summer! Spritz on a few sprays of Wella’s Miracle Hair Rescue for less breakage and smoother, softer tresses as you style.

Amal Clooney’s hairstylist Dimitris Giannetos emphasizes the importance of a clarifying shampoo to combat frizzy, dull hair. K18’s peptide-rich variant is one of our favorites to remove product buildup without stripping the hair.

Give your curls some much-needed moisture with this leave-in conditioner infused with a blend of oils, biotin, and honey. While all hair types can use it, curl types 3a to 4c will notice the biggest difference.

A lot of gunk accumulates in hair over time, especially if you’re married to your wax sticks, pomades, and hair sprays. All it takes is a bit of this creamy apple cider vinegar-infused scalp scrub to cleanse the scalp and leave it feeling refreshed.

If you’ve put your hair through years of heat and color damage, this bond-building conditioner helps protect and repair damaged strands, split ends, and even tame frizz.

A few spritzes of this leave-in conditioner meets heat protectant is all you need this summer to tame frizz, hydrate strands, and add some much-needed shine.

We like to think of Calvin Klein’s Eternity as an enduring classic. Notes of freesia, mandarin, sage, white lily, patchouli, and sandalwood blend together for a romantic floral with unisex appeal.

On first whiff of Azzaro’s The Most Wanted, you’ll likely be intrigued by its cardamom top notes, though caramel and toffee accord is at the heart, with amber at its base for a cologne that manages to be sweet, cozy, and energizing.

Cheirosa ’62 literally smells good enough to eat. Pistachio and salted caramel is a delectable duo—balanced by vanilla for an alluring scent sure to impress.

Would you describe your fragrance preference as feminine or sweet? If so, you should try La Vie Est Belle immediately. Iris, patchouli, and vanilla creates an irresistible perfume suitable for any gourmand.

Packed with argan and sesame oils, plus shimmering pearlescent minerals, Moraccanoil’s body oil imparts a luminous and moisturizing gleam sure to turn heads.

Half the draw to Vacation’s sunscreen spray is its iconic tropical scent but, trust the formula goes on clear—leaving skin hydrated and protected via SPF 30 and botanical oils.

Stretch marks, dark spots, and scars are all concerns Bio-Oil promises to improve. It does so with the brand’s Purcellin oil alongside soothing and softening vitamin E, A, and rosemary oil.

St. Tropez’s classic bronzing mousse is one of the most loved self-tanners out there. Utilizing 100% natural DHA, expect this to deliver a streak-free, natural-looking tan after each application.

For longer, fuller lashes, try your hand at this lengthening mascara infused with bamboo extract and fibers, so you don’t have to deal with annoying flaking or smudging.

There’s a lot to love about this lip gloss: it’s non-sticky, gives you the perfect pout, and is formulated with hyaluronic acid, acai, goji, and black elderberries to keep your lips hydrated.

“The natural finish made it look like I was wearing less makeup than I actually was—which was a major plus,” says McGuigan of this CC cream who notes that this formula did not stress her sensitive, acne-prone skin.

If sharp wings are on the agenda, add Clé de Peau’s eyeliner to your beauty bag. There are two applicator tips to customize your look, but no matter which you choose, you can trust the liner to stay put and never smudge.

Bronzing drops are the cosmetics enthusiast’s secret to a glowing complexion. Just a few drop so L’Oreal’s Lumi Glotion lends a bronzed radiance with or without makeup.

Anastasia Beverly Hills proves etching the perfect brow doesn’t have to be difficult. Take Brow Wiz for example—simply fill in sparse areas with hairlike stroke to achieve fuller-, cleaner-looking brows.

When using StriVectin’s Line BlurFector, expect a filter-like complexion IRL. It immediately blurs the appearance of wrinkles and prevents your makeup from settling into creases. Score!

This eyeliner stays put all day, no matter what chaos you put it through, not to mention it’s waterproof and comes in a variety of versatile hues.

“It’s USP verified, Non-GMO Project verified and, in a peer-reviewed clinical trial, was shown to increase vitamin D and omega-3 DHA levels in 12 weeks,” says Mastaneh Sharafi, Ph.D., RD of Ritual’s Essential multivitamin.

Think of Crest 3D Whitestrips as an easy-to-use, effective teeth whitening system powered by hydrogen peroxide that can be used over the course of 22 days. The result? A noticeably whiter smile.

If optimizing oral health is top of mind, investing in a Waterpik might do you well. This cordless model is especially convenient, making it that much simpler to remove plaque and bacteria.

Experts say Liquid I.V.’s glucose, salt, and amino acids blend is an excellent source of electrolytes which not only boosts hydration but supports post-exercise recovery and nervous system function.

Harsh, drying hand sanitizers are a thing of the past. Vogue editors can be found habitually misting Touchland’s elixirs formulated with alcohol, aloe vera, and botanical oils. They also smell divine.

Dubbed the best portable massage gun, the Therabody Mini offers three speeds and three attachments to relieve sore muscles, release tension, and improve recovery.

A greens powder recommended by celebrity nutritionist Oz Garcia for its “very complete formula that has many of the properties of a green juice with added sprouts, enzymes, and antioxidants.”

“Vital Proteins uses grass-fed and pasture raised bovine, making it a great ‘over-the-counter’ alternative,” says nutritionist Dr. Charles Passler of one of the industry’s most cult-favorite collagens formulated to support hair, skin, nail, bone and joint health.