The hugely popular ADEX Singapore show isn’t the only epic dive event under the “ADEX” banner. There are two more coming this year and the next one, ADEX Beijing, is just around the corner. ADEX Beijing Dive Festival 2024—to give it its full name—is a collaboration between China’s Island Tourism & Ocean Sports Expo (ITSEA) and Asian Geographic, who organize ADEX and publish magazines Asian Diver and Scuba Diver.
ADEX Beijing is a fully fledged show with different zones spread across 50,000 square meters of exhibition space inside the China International Exhibition Center’s Shunyi Hall. In addition to the requisite marine equipment zone, there’s an island tourism zone, a mermaid zone, and—other dive show organizers, are you paying attention?—a beer culture zone! And we’re talking quality beverages here: Visitors will be partaking of craft beers from around the globe at the on-site beer tasting area. Need we say more?
ADEX Beijing is taking place from July 12 to 14. Check out the press release below and head over to the ADEX website to find out more.
PRESS RELEASE
ADEX Marine Carnival Returns to Beijing with Expanded Offerings and Beer Festival Collaboration, July 12–14, 2024
ADEX is set to celebrate the largest marine carnival in Asia, from July 12 to 14, 2024, at the China International Exhibition Center (Shunyi Hall) in Beijing. The event marks ADEX’s return to Beijing after its highly successful show in 2019, and features an expanded and upgraded show, presented as the China International Island Tourism & Marine Sports Expo. Additionally, ADEX will team up with the China Craft Beer Festival to create a large-scale municipal event in Beijing, bringing citizens an exciting summer carnival.
ADEX Beijing Dive Festival 2024, spanning a total of 50,000 square meters will showcase multiple exhibition areas on-site. It will include an island tourism zone, a marine equipment (technology) zone, a mermaid zone, and a beer culture zone, allowing visitors to experience the fusion of ocean and beer.
As always ADEX will focus on promoting and practicing sustainable marine concepts. The event organizers will actively advocate for a low-carbon and environmentally friendly lifestyle, encouraging visitors to participate in environmental interactive games and public welfare activities, contributing to marine ecological protection.
The island tourism exhibition area will highlight global destinations and highly cost-effective tourism resources, enabling visitors to enjoy the best travel services at the most affordable prices, and plan their island trips easily and comfortably. The marine equipment and technology zone will feature a series of the latest marine technology innovations and diving sports equipment, from high-performance diving equipment to intelligent ocean monitoring devices. Visitors can also enjoy exciting underwater dance competitions and mermaid performances.
The China Craft Beer Festival will be a visual and auditory feast integrating the charm of the ocean and beer culture. A special beer tasting area will be set up on-site, offering craft beers from around the world, allowing visitors to enjoy fine brews while also appreciating wonderful marine cultural performances and interactive activities.
Please visit www.adex.asia for more details and inquiries.
