Amazon: BMW to partner with Amazon, Qualcomm for smart, autonomous cars

Cars are getting smarter and there’s one feature that has really become talk of motown. We are talking about ADAS or advanced driver assistance system. BMW has revealed that it will be working with Amazon Web Services as a partner for its automated driving platform. BMW will develop its next-generation advanced driver assistance system (ADAS) using AWS to help innovate new features for its next generation of vehicles, the “Neue Klasse,” set to launch in 2025.
The new cloud-based system will leverage BMW’s pre-existing Cloud Data Hub on AWS, and will use AWS compute, generative artificial intelligence (generative AI), Internet of Things (IoT), machine learning, and storage capabilities to help accelerate the delivery of highly automated BMW vehicles.
BMW will also use AWS to help scale its capacity to handle vast increases in data creation and usage within automated driving feature development. As automakers deploy higher-level automated driving functions, such as adaptive cruise control, parking assist, and piloted driving, the vehicles create more data for engineering teams to analyse and utilise within future feature development.

What is ADAS?

ADAS can help drivers with early warning systems and capabilities that make driving safer and more comfortable. These systems use advanced software and onboard sensors to provide driver warnings, automated braking, and steering functions designed to help improve a vehicle’s performance on the road. By developing the next-generation ADAS platform on AWS, the BMW Group’s engineers can respond more quickly to customer demands and deliver new features to help improve the driving experience.

Partnership with Qualcomm

BMW will also partner with Qualcomm to co-develop next-generation automated driving systems based on the open and modular Snapdragon Ride Platform. The systems feature an integrated Ride Vision software stack to enable 360-degree perception for the vehicle.

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