Atto: BYD Rolls out 500,000 th Atto 3 in 19 months: What made this EV a hit

Electric vehicle manufacturer BYD has announced the rollout of the 500,000th unit of Atto 3 EV from its plant in just 19 months of launch. The BYD Atto 3 electric EV was the company’s first global product, and Atto 3 was launched in India in November 2022. The Atto 3 is the second model from BYD for India after the e6 MPV and the price for the EV starts from Rs 34 lakh (ex-showroom).

Talking about the Atto 3, the EV features a unique exterior and interior design. It gets a blanked-off silver front grille with sleek LED headlights and wing-shaped LED DRLs. It also gets a trapezoid-shaped dual-tone bumper and a faux silver skid plate.

At the side, it features a prominent shoulder line and blacked-out wheel arches with 18-inch dual-tone alloy wheels wrapped up in EV-specific tyres. At the rear, it gets large ‘Build Your Dreams’ lettering, LED tail-lamps, a roof-mounted spoiler and dual-tone bumpers. The EV is offered in four colour options – Boulder Grey, Parkour Red, Ski White and Surf Blue.

Moving inside, it gets a unique dashboard layout with funky elements. It gets dumbbell-style air-con vents, treadmill-style centre armrest, door-mounted circular speakers with door handles and much more. Features include a 12.8-inch rotating central screen with Android Auto and Apple CarPlay, a 5.0-inch digital instrument cluster, a panoramic sunroof, a powered tailgate, a wireless phone charger, synthetic leather upholstery, a powered front driver and passenger seat, ambient lighting, automatic climate control and much more.

In terms of safety, it gets ADAS, 360-degree camera, ABS, ESC, traction control, hill descent control and seven airbags. The EV also gets regenerative braking and Vehicle to Load function with a power output of 3.3kW.
Talking about the powertrain and battery, the EV gets a front axle-mounted permanent magnet synchronous electric motor paired with a 60.48kWh Blade battery pack. The motor puts out 201hp of power and 310Nm of torque. The EV has a claimed range of 521km in one full charge and the EV can sprint from 0-100 kph in 7.3 seconds.

So what made the Atto 3 so popular globally? The EV gets smart looks with unique interior design. Mainly, it offers so many premium features mentioned previously. The EV doesn’t just get good features, it is safe too. The Atto 3 was crash-tested by Euro NCAP and it achieved a 5-star safety rating. The EV competes with MG S EV and Hyundai Kona in the Indian market.