BMW India Achieves Record-Breaking Half-Year and Quarterly Sales: Remarkable Demand for Flagship Models

BMW Group India has announced that it posted its best-ever half-year as well as quarterly sales in 2023, while also posting its best ever June sales – for all three of its brands combined, namely BMW, MINI and BMW Motorrad. In the first six months of the year, BMW and MINI sold 5,867 cars in the country, while BMW Motorrad sold 4,667 motorcycles during the same period.

Out of the 5,867 units, BMW sold 5,476 cars while the rest 391 units were from MINI.

This helped BMW and MINI record a combined 5% year-on-year growth in the first half of this year, while the company’s two-wheeler arm registered a staggering 50% YoY growth as compared to the same period last year. The company claims that SAVs (Sports Activity Vehicles) contributed to 50% of its sales volumes out of 5,476 units.

The BMW 3 Series Gran Limousine was the best-selling sedan for the carmaker with a share of 20% in sales. Also, the recently launched new BMW X1 was the company’s best-selling model, contributing to over 20% of total sales. Moreover, the company registered 11 times higher sale of electric vehicles as compared to H1 2022.
BMW Group’s EV lineup in India currently consists of BMW i7, BMW iX, BMW i4 and MINI SE. BMW claims that it holds a 50% share in the BEV luxury car segment. The company’s higher-end models including 7-Series, i7, X7 and XM recorded a massive 128% growth in the first half of 2023. The iX is said to be the best-selling luxury electric car in the country in this period.