HOTWORX Expanding to Canada

Country’s Franchise Fitness Options Heat Up With Revolutionary 24-Hour Infrared Fitness Studios

TORONTO, July 22, 2024–(BUSINESS WIRE)–HOTWORX, North America’s one-of-a-kind 24-hour infrared fitness studio, is coming to Canada.

Today’s expansion announcement means Canadians will soon be able to experience HOTWORX’s revolutionary three-fold fitness approach- combining infrared energy, heat and virtually instructed exercise programs, which ensures maximum workout efficiency in less time.

For the first time, HOTWORX franchise opportunities are now available for entrepreneurial Canadians looking to join the fitness world and open a HOTWORX studio, and be among the first to open a location in Canada.

The HOTWORX franchise business model creates a unique opportunity for entrepreneurs to achieve their personal and professional goals by offering convenient and affordable access to a 24-hour infrared fitness studio that allows members to achieve their health and fitness goals. For more information, click HERE.

“We are actively seeking fitness-minded owners who want to be part of the HOTWORX world. We work closely with our franchise partners to help them set up for success and grow in their markets. A HOTWORX fitness studio doesn’t require a big real estate footprint, which makes it an appealing opportunity for franchisees in Canada,” said Stephen Smith, CEO of HOTWORX.

This innovative concept – which has made it one of the fastest growing fitness franchises in the world – is set to help Canadians earn the burn and revolutionize their fitness routines.

“We are excited to introduce Canadians to our unique fitness studios that not only deliver superior results but also provide an immersive workout experience,” Smith said. “With our 24/7 accessible studios and innovative 3D Training Method, HOTWORX is an ideal solution for Canadians looking for a workout unlike any other fitness program available.”

HOTWORX combines traditional workouts with cutting-edge technology, offering a unique approach to fitness. HOTWORX’s patented workout saunas use infrared energy, a type of electromagnetic radiation that penetrates the skin to reach muscles and joints and produces heat. When combined with workouts, infrared energy and heat can amplify the benefits of exercising from enhanced muscle warm-up and increased circulation to enhanced caloric burn, fat oxidation, and reduced pain.

The HOTWORX 3D Training Method

The HOTWORX 3D Training method revolutionizes fitness through:

  • Heat: Elevates core body temperature, boosting metabolism.

  • Infrared Energy: Penetrates on the cellular level, accelerating detoxification and strengthening the body’s regenerative processes.

  • Exercise: Features isometric and HIIT programs to increase heart rate and maximize calorie burn

Hot Workout Programs

Each HOTWORX studio offers 12 unique virtually instructed workouts:

  • Isometric Workouts (30 minutes): Hot ISO, Hot Yoga, Hot Pilates, Hot Barre, and more.

  • HIIT Workouts (15 minutes): Hot Cycle, Hot Thunder, and Hot Blast.

24/7 Accessibility

With the use of innovative technology, HOTWORX offers a variety of infrared sauna workouts that are available 24 hours a day, seven days a week. Certified virtual instructors guide members through each session, whether it’s a 15-minute HIIT or a 30-minute isometric workout.

Since its inception in 2017, HOTWORX has rapidly grown, boasting nearly 700 locations worldwide. HOTWORX aims to cater to the growing demand for accessible and innovative fitness solutions.

ABOUT HOTWORX®

HOTWORX introduces a groundbreaking fitness program that utilizes infrared heat absorption to deliver a virtual exercise experience. Participants can engage in a 30-minute Isometric workout or a dynamic 15-minute High-Intensity Interval Training (HIIT) session, benefitting from the deep, detoxifying sweat induced by the penetrating infrared heat and the muscle contraction associated with isometric postures. Distinguished by its patented sauna, HOTWORX combines heat, infrared energy, and exercise in a unique “3D Training” approach, setting it apart from other fitness programs. Sessions can be conveniently booked through the HOTWORX Burn Off app, offering a secure and accessible way to schedule appointments. With its headquarters in Marrero, LA, HOTWORX boasts a presence in over 670 studios around the world.

For more information on HOTWORX, visit: www.hotworx.net.

View source version on businesswire.com: https://www.businesswire.com/news/home/20240722263748/en/

Contacts

Akanksha Patil
Fishman Canada
Akanksha@fishmancanada.com
647-838-9248

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