After adding a 500mm telephoto lens to its GFX lens roadmap last September, Fujifilm has finally fully revealed the longest Fujinon GF lens ever: The Fujifilm GF 500mm f/5.6 R …
Since launching its medium-format GFX system in early 2017, Fujifilm has rapidly expanded the series regarding cameras and lenses. The new GFX 100S II is the seventh GFX camera and …
As hinted at earlier this year in Tokyo, Fujifilm is moving on from the 18-55mm f/2.8-4 lens — which has achieved legendary status among kit lenses — in favor of …
The Fujifilm X-T50 combines the classic camera styling of the wildly popular X100VI with the flexibility of an interchangeable lens X Series camera. It is designed for burgeoning photographers who …
Getting a regular Fujifilm X100VI is challenging enough, with Fujifilm struggling to keep up with massive demand. However, acquiring the X100VI Limited Edition camera? That’s next to impossible. With just …
Fujifilm GFX owners can easily mount their medium-format mirrorless camera to any large-format 4×5 view camera with a Graflok back using Fotodiox’s new 4×5 GFX Stretch Stitch Adapter. The adapter …
Fujifilm published its financial report from April 2023 to March 2024 and its professional imaging division saw a huge leap in revenue: it earned 172.1 billion yen (about $1.1 billion), …
Fujifilm, continuing its torrid pace of new product announcements, appears poised to announce new cameras and lenses next week in Sydney, Australia. Fujifilm’s X Summit Sydney 2024 will occur next …
I’ve always been fascinated by the latest and greatest technology, and that obsession has carried over to photography ever since I picked up my first camera. However, as cameras have …
It is highly unlikely that you have not heard of the Fujifilm X100VI. Similarly, you’ve probably seen some polarizing discourse around it. For some reason, it’s seemingly only appropriate to …