Beauty now relies on AI to determine attractiveness on Tinder. The dating app is currently testing an artificial intelligence tool that will select users’ most appealing photos for their profiles, with the goal of increasing the likelihood of receiving right-swipes. The tool will analyze a user’s photo album and choose the five images that best portray their personality. Match Group’s CEO, Bernard Kim, believes that AI can alleviate the stress of selecting the perfect photo and assist users in creating more accurate profiles. Match Group plans to implement various generative AI initiatives to improve the dating experience. In addition to photo selection, Tinder has been exploring other AI features to enhance user outcomes and minimize left-swipes. With over 75 million active users, Tinder aims to leverage AI technology to optimize user engagement. The app may also utilize generative AI to help users write compelling bios based on their interests and relationship goals. However, the rise of AI on dating apps has raised concerns regarding safety and the potential for deceptive practices. Despite these challenges, AI-driven dating apps continue to emerge, providing users with unique experiences and opportunities to refine their dating skills.
Tinder experiments with AI tool to assist users in choosing their most attractive photos
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