‘Bade Miyan Chote Miyan’ and ‘Maidaan’ to release on Eid, April 11; makers to hold paid previews from 6PM on April 10 – Exclusive |

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The industry, trade, and movie enthusiasts eagerly awaited the release of two major Eid films – ‘Bade Miyan Chote Miyan‘ and ‘Maidaan,’ initially slated for April 10. However, in a surprising turn of events, the makers of both films decided to alter their release plans just three days prior to the scheduled date.
It has been revealed that both ‘Bade Miyan Chote Miyan’ and ‘Maidaan’ will not have a conventional release on April 10.Instead, they will opt for paid previews on that date, with screenings starting from 6 pm onwards.

Confirming the news, Neeraj Joshi, Marketing head of Zee Studios, said, “Maidaan will release across cinemas in India on 10th April, with special previews starting 6pm onwards. Full scale release to follow on the Eid holiday on April 11.”

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Although there is no collaborative plan but producer Vashu Bhagnani added “We had already decided that we want to release ‘Bade Miyan Chhote Miyan’ on EId which is April 11. But we will have paid previews on April 10 starting from the evening shows.”

It’s worth noting that both films originally planned to release on April 10, but this new development of opting for paid previews is a recent decision. Additionally, neither film has finalised the number of screens they will be utilizing for the previews.

A source told ETimes that wisdom from both companies’ management, handling marketing and release, led them to devise a plan of paid previews the day before Eid, capitalising on the festive occasion itself. Typically, business is dull pre-Eid, necessitating a strong opening for big films.
Ajay and Akshay have frequently been at odds with each other, so it’s refreshing to see their respective films reaching some sort of agreement. Despite their past clashes, this marks a positive development, especially considering their history of facing off multiple times.

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