During a pitch meeting for the film “Barbie,” Margot Robbie, who stars and produces the movie, confidently predicted that it would generate $1 billion in revenue. Robbie referenced the success of Steven Spielberg’s “Jurassic Park” as she presented her pitch to Mattel and Warner Bros. She emphasized the importance of pairing a big idea with a visionary director, citing examples like dinosaurs and Spielberg. Robbie went on to make a bold statement about “Barbie” and its potential financial success, despite its $145 million budget. The film is projected to earn up to $110 million in its North American box office opening weekend, surpassing Christopher Nolan’s “Oppenheimer,” which aims to make $50 million. This highly anticipated weekend has garnered significant attention and buzz among moviegoers, with 40,000 AMC Theatres loyalty program members purchasing tickets to watch both films on the same day. According to Erik Davis, managing director at Fandango, this weekend is the most anticipated one of the year.
During the pitch meeting, Margot Robbie accurately anticipated that ‘Barbie’ would generate significant profits
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