Elon Musk Empowers Content Creators to Earn from Twitter, Learn How

Twitter, owned by Elon Musk and recently rebranded as X, has officially launched the ads revenue sharing feature. This feature allows users to share revenue from verified users’ impressions of ads displayed in replies to their content on X. The company states that this feature will enable people to “earn a living directly on X.” Creators on the platform can set up ads revenue sharing and creator subscriptions independently. The feature is available globally, including India, and eligible creators can apply for the payout.

Eligibility criteria
To be eligible for ads revenue sharing, creators must be subscribed to Twitter Blue or be part of Verified Organizations. Additionally, eligible creators need to have at least 15 million impressions on their cumulative posts within the last 3 months and a minimum of 500 followers.

Eligible users who want to claim payment need to have a Stripe account. Twitter utilizes the Stripe platform for payment processing. Eligible users must also comply with the company’s ads revenue share terms, including creator monetization standards and the X rules. Users can apply for both creator subscriptions and ad revenue sharing by accessing the monetization option in settings. However, users who violate the ads revenue share terms will be excluded from the program.

How to claim payment
To claim payment, access the Monetization section of the app. This option is available in the side menu of the iOS or Android app, or in the overflow menu on the web version. After clicking “Join and setup payouts,” users will be redirected to Twitter’s payment processor, Stripe. Users must set up an account to receive their share and transfer funds to their external bank account through their Stripe accounts.
Users will receive payouts at regular intervals once they have generated more than $50. The company has also stated that eligible creators who have set up their payout details will be able to receive a payment the week of July 31 if they meet the criteria and their payout amount exceeds the minimum threshold of $50.

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