Maruti Suzuki sells two million+ vehicles in ’23 as SUVs offset Dec decline

Maruti Suzuki India Limited sold 1,37,551 vehicles in December 2023, witnessing a slight 1.2 percent decline as compared to 1,39,347 units sold in the corresponding month last year. Speaking of the passenger vehicle sales in the domestic market, the company clocked 1,04,778 units in the month, a substantial 6.4 percent decline as against the 1,12,010 units sold in December 2022.
However, despite the slight overall decline in its sales in the last month of 2023, the company, for the first time, has crossed two lakh sales milestone in the calendar year 2023, which included a highest-ever export of 2,69,046 units. Although the demand for mini and compact segments seemed to have shrunk a bit, the SUV segment, where the company has finally stepped on the pedal lately, has offset the overall decline in other segments.

Additionally, exports have also increased 4.99 percent as the company recorded 2,04,327 units as against the 1,94,614 units sold in the calendar year 2022.
In the mini/compact segment, where the company has a lineup including the likes of Alto, Baleno, Dzire, and WagonR, MSIL sold 48,298 vehicles in December 2023, significantly down as compared to 67,267 in December 2022. Similarly, the sedan segment, where the company has the Ciaz as the sole offering, sold 489 units in the month, down from 1,154 units in the year-ago period.
MSIL has launched two new SUVs, the Fronx and the Jimny, in 2023, besides also debuting its flagship MPV, the Invicto in India. In December, the OEM sold 45,957 SUVs/MPVs in India, up by 32.79 percent as compared to the 33,008 units sold in December 2022.
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