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Will Invicto be Maruti Suzuki’s Successful Premiumization Leap? Can it Rejuvenate the Brand?

by Adesola Mojo
Will Invicto be Maruti Suzuki’s Successful Premiumization Leap? Can it Rejuvenate the Brand?

Think of Maruti and you think of a small, workhorse car that endures and needs little maintenance. Maruti Suzuki India Ltd became India’s biggest car maker riding high on that …

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Categories Automobile

Car buyers shift their focus towards larger, feature-rich models

by Adesola Mojo
Car buyers shift their focus towards larger, feature-rich models

A growing number of Indian buyers are opting for bigger, feature-packed cars, marking a shift from what used to be a predominantly cost-conscious market. The share of the Rs 7.5-25 …

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Categories Automobile

Renault India Readies to Make a Comeback in the Mid-Sized SUV Market

by Adesola Mojo
Renault India Readies to Make a Comeback in the Mid-Sized SUV Market

French automaker Renault is planning to re-enter India’s thriving mid-sized SUV market by 2025 with three new models, according to a top executive. The company intends to introduce two internal …

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Categories Automobile

Maruti Suzuki Sales: Anticipating Hybrid and CNG Sales to Reach Former Diesel Peak

by Adesola Mojo
Maruti Suzuki Sales: Anticipating Hybrid and CNG Sales to Reach Former Diesel Peak

New Delhi: The country’s largest carmaker Maruti Suzuki is placing a significant emphasis on strong hybrid and compressed natural gas (CNG) vehicles and anticipates that cumulative sales of these models …

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Categories Automobile

Maruti Surpasses Hyundai, Tata Motors, and M&M to Emerge as the Leader in the Rs 10-20 Lakh Segment

by Adesola Mojo
Maruti Surpasses Hyundai, Tata Motors, and M&M to Emerge as the Leader in the Rs 10-20 Lakh Segment

With a market share of 23 per cent, Budget car leader Maruti is now a leading player in the Rs 10-20 lakh segment. India’s largest carmaker has been able to …

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Categories Automobile

Renault Anticipates Increased Sales Momentum in India by 2024

by Adesola Mojo
Renault Anticipates Increased Sales Momentum in India by 2024

NEW DELHI: French carmaker Renault, which restructured operations in India and ceased production of low volume models like Captur and Duster over the past couple of years, said it expects …

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Categories Automobile
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