Ranging from reading news and chatting with friends to promoting products and gathering information in times of disaster, Twitter has become an essential tool for many on a daily basis in Japan — making it one of the microblogging site’s most important markets.
But concerns are growing over the fate of the social media service following a series of revisions since Elon Musk acquired it last October that have prompted a chorus of complaints by users and companies over what many say is a deteriorating user experience on the platform.
So what do the changes and general user dissatisfaction mean for Twitter’s presence in Japan?
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